The expanding Manchester-based independent rum brand received investment from two major companies in tonight’s episode of Dragonsden.
Tom Hurst and his award-winning rock star spirits have won the support of both Tuker Suleiman and Tegiralvani. Both receive 4% of Premium Spa Islamic Business in exchange for £ 12,500 each.
It came after Mr. Hurst received business bids from all dragons except Sarah Davies, including double money and five times equity offered by Theo Pafitis-Legend. BBC one show, Instead of self-quarantine Peter Jones.
Hurst, 45, launched the brand in November 2018 when he said goodbye to his 20-year corporate career in the beverage industry, working for William Grants and Majestic Wine.
Originally after the death of her mother two years ago Stoke-on-TrentI decided it was time to do something for myself to reassess his life.
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To date, it has sold about 87,000 bottles, and during the show, Hurst offered a specially made “Dragons” daiquiri.
He told Den that his business follows the “premium” trend found in craft beer and gin and uses an “incredibly high quality spirit.”
With sales of £ 720,000 and net profit of £ 250,000 this year, he is expected to double next year.
Entrepreneurs received positive feedback from Dragons, including Deborah Meaden, who described the product as “nice.” “They look very high quality, so I expect the drinks in them to be nice.
“You know exactly what you are doing. It’s very fresh and fun to hear.”
The only problem that occurred in Den was why he needed a dragon.
The company’s future seems to be planned, he said, with plans to record a profit of £ 12.5m within a few years.
He demanded £ 25,000 from the Dragons in exchange for a 2% equity stake, and offers jumped in from all but one of the big names in the assembled business.
This included a £ 50,000 offer from Mr. Pafitis. That’s twice the capital required, but at 10% of the business, Lyman’s chairman promised to be “much more” than the £ 12.5m profit target.
In the end, Hurst negotiated a deal that meant that both Suleiman and Larvani would join the business.
“I don’t think I’m so nervous because I had to read at a rally when I was 11,” Hurst said of appearing in the show.
“Before I went out to pitch, I had to take some really big deep breaths on the lift to calm down.
“Participating in the show was a great experience and a great rite of passage for entrepreneurs to test their spirit against some of the best business brains in the UK.”
The two fathers have the brand’s first release, the 65% Pineapple Grenade Drum. Features this morning.
Presenters Holly Willowby and Phillips Scofield tasted the drink and liked it, so it sold out on Amazon in less than an hour.
He always said he was inspired by the legacy of his great uncle Matthew Webb-he was the first man to swim in the English Channel in 1875.
“His inscription was’The greatest thing ever will be easier’, so I always look back on it,” he added.
The show on Thursday also featured Wilmslow-based Elizabeth Morana and Mumbabra for breastfeeding.
She didn’t win the investment after expressing concern about the company’s sales and profit figures.
Dragon’s Den will continue next Thursday at 8 pm on BBC One.
BBC Dragonsden: Rockstar Spirits Rum Brand Wins Investment from Tegirarvani and Tuker Suleiman
Source link BBC Dragonsden: Rockstar Spirits Rum Brand Wins Investment from Tegirarvani and Tuker Suleiman