For the past 18 months, charities have had to look at virtual events to increase their funding income. But now that the blockade has been eased and the event industry has finally been rebuilt, it’s a great opportunity for the charity sector to return to traditional funding events.
As we approach the New Year, it’s a good time for nonprofits to plan their event calendar. With an 89% increase in interest in the term “charity event” ¹, it is clear that the industry needs to be prepared to hold a face-to-face event. Event Specialist AYRE Event Solutions provides top 10 tips for hosting a charity event for the first time.
- What is your purpose and purpose?
When planning an event, it’s important to establish what you want to achieve. What are the goals of the event? Whether this is a specific amount of donation to a project or charity, a heightened awareness of the organization and its activities, or a unique outcome, this goal needs to be clearly set and well thought out. I have. Being ambitious is great, but to avoid the disappointment of both the organizer and the charity, the objectives need to be realistic and achievable.
- Is there a perfect venue?
The following logistics should be considered when booking a venue for a charity event: ‘Do you have enough space to park? How many guests are there at the venue? How much will it cost? ‘. These questions require you to visit several different destinations. Investigate the right place a few months ago. We recommend that you decide on a venue 6 months before the event. You should also consider the target audience when deciding the date and time, as it can affect the number of participants.
- What kind of entertainment do you have?
Entertainment is very important when planning a charity event. By continuing to attract and entertain participants throughout the event, participants are more likely to make donations and remember the charities involved. There are many ways to get the viewer’s attention, including live bands, celebrity speeches, charity auctions, comedians, and interactive games.
- Did you consider the health and safety of your attendees?
All potential dangers must be considered before the event occurs. If you feel that you cannot make your own health and safety assessment, it is a wise decision to have an event safety expert evaluate the venue in advance.
- How do participants donate?
Charity events can involve raising funds for a specific purpose, but you need to think of the easiest way for participants to donate. Pandemics, cards, and contactless payments are much more common, so you may decide to adopt a cashless donation system. However, it may be best for guests to have two options. For this, guests can choose between an online donation system via a QR code that allows guests to scan the code on their mobile phone and donate, and a face-to-face option for donations via a card machine.
- How much is the event budget?
Once you have decided what you want to achieve, you need to decide on a budget. Many aspects of hosting an event can be very expensive and you are often crazy, but you need to be careful not to waste your money. You should always look for factors that can reduce costs to save money for more important features.
- Who is your target audience?
To maximize the outcome of your event, it’s important to determine the type of audience you’re targeting. Your charity choice may appeal to a specific audience. This can be influenced by their generation, interests and experience. This can also be affected by the destination focus. Is it a local fundraiser or is it for a world-famous purpose?
- Need additional functionality?
There are usually several different types of lighting that relate to individual parts of an event. Spotlights, moving headlights, party lights, and even outdoor lighting are all needed to create the perfect atmosphere. Another addition to consider is staging. To be fully effective, you need to look at the major speakers.Staging employment If your venue does not promote it.
- Are you fully organized?
When all ideas are reviewed, the organization is key. Rules and regulations are a big part of event planning. Licenses, permits and insurance are all non-negotiable and must be categorized before the event occurs. We encourage you to hold a session with your legal counsel or insurance company to discuss what you do and what you don’t need to do on the day of the event.
- How do you promote and market your event?
Now that your event has been thoroughly planned and arranged, you need to start thinking about how to promote it to the general public. First, reserve money to promote your event so that you can reach as many people as possible. Traditional promotions allow you to reach out to radio stations, get local news, and create posters and flyers. For digital marketing, you can send email alerts, post to all social media, and create event-specific hashtags.
Chris Ayre, AYRE’s Managing Director, commented: Charity events are a great way to get people together and raise money for amazing purposes. These steps help more people organize and host themselves.
“Recently, more organizations from the charity sector have approached us to help host funding events. We are confident that the sector will hold face-to-face events for their purposes. It’s great to see. We hope that the growing interest in charity events will continue to grow throughout 2022 and we are excited to be part of it. “
For more support and information, please visit https: //www.ayre.events/.
Experts reveal tips for planning the ultimate charity event
Source link Experts reveal tips for planning the ultimate charity event