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Revealed: How British fashion designer Amanda Wakeley’s business collapsed into government

The events that led to the upscale fashion business of British designer Amanda Wakeley, who became famous for her outfits such as Princess Diana and the Duchess of Sussex, were revealed.

The fashion label behind Theresa May’s “Pants Gate” came to power May Reduced most of the employees who had already closed Mayfair’s flagship store.

The company is best known for dresses, bridal and occasion wear, and has also made concessions at Harvey Nichols and Harrods. It was also represented in Europe, the Middle East and North America.

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Launched in 1990 and backed by AGC Equity Partners in 2012, the brand was scheduled to launch in the United States in 2021/2022, but was put on hold due to the Covid-19 pandemic. It was.

Smith & Williamson’s Clare Lloyd and Colin Hardman, appointed co-administrators of AW Retail Ltd, have created a document for creditors detailing what happened before the company collapsed.

When an administrator was appointed, 12 non-disclosure agreements were signed for the purchase of shares, and 9 staff members were made redundant.

In the document, the administrator is currently expecting to pay dividends to both regular and secondary priority creditors, and to unsecured creditors based on current stock sale forecasts. I added.

According to the document, like many retailers, the company is experiencing a “dramatic decline” in sales as a result of the government blockade.

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In September 2020, management launched a restructuring program, streamlining the business to maximize online sales and providing a lot of redundancy. We also negotiated contracts and payment terms with our suppliers for cost efficiency.

The manager added that it was decided that a new investment would be required with a view to selling the business and keeping Amanda Wakeley’s role.

However, in early 2021, management was told by investors that “cash flow will be important within a few weeks” as there is no additional funding needed to cover the business’s ongoing debt.

Despite the additional support provided by various government schemes, “This was not enough to support ongoing transactions beyond the short term.

Smith & Williamson was first approached in late January 2021 by the company’s private equity investors to advise on possible options for their financial position.

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The administrator’s document states: “We couldn’t secure a relief for the going concern business, but while looking for a buyer, the reason for continuing the transaction during the advice period is further supported by the improved creditor’s position from the beginning. It was expected.

“There was no future offer, and following the safe receipt of the significant unpaid debtor … it was decided by the only director that it was appropriate to appoint an administrator.”

The company’s regular preferred creditors are estimated to be up to £ 12,270, including delinquent wages, leftover vacations and payments owned during the bankruptcy period.

The company’s secondary priority creditor, HMRC, is estimated to be worth up to £ 129,936, while unsecured creditors pay a total of around £ 684,000.

The administrator added that the company will be liquidated once the process is complete.

Amanda Wakeley grew up in Cheshire and was educated at the Cheltenham Ladies College.

Revealed: How British fashion designer Amanda Wakeley’s business collapsed into government

Source link Revealed: How British fashion designer Amanda Wakeley’s business collapsed into government

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