The onward march of technological development is certainly not news to us. Evolution in the smartphone industry, coupled with leaps in online connectivity, have enriched our lives in unprecedented ways – paving the way for other industries to enjoy a renaissance of their own. Whether finding additional income streams entirely or simply offering a product in a new way, businesses in the following niches are going from strength to technological strength.
Bingo is a uniquely popular game in the UK, with halls in every major city and bingo nights in every other suburban pub or village hall. There’s nothing quite like the experience of following the bingo announcer and frantically searching for called numbers between bingo cards in the hope of winning. Today, a near-analogue of this experience can be found in your browser of choice, with online bingo gaining an ever-growing following in the digital age.
There are many online bingo platforms with free games on offer, that give you the satisfaction of blotting out numbers without an entry fee or meaningful prize – but often playing bingo online for money can enhance the excitement of taking part. With games like Cash Cubes and Age of the Gods, the entry fee acts as a low-stakes bet of sorts, buying players into the chance to win a jackpot. The key to the success of online bingo platforms lies in their availability from practically any internet-connected device. The barriers for entry are low, making sites accessible.
This level of accessibility can not only be said of the online bingo sphere, of course; the online casino gaming industry enables people to play many games from home or on the move, from one-armed bandits and roulette to skill-based table games like blackjack and poker.
Though all manner of casino games have a strong online presence, it is skill-based table games that make the most of a uniquely modern business model, used to great effect in the video-game industry: that of the live service. People can play each other around the world, from the comfort of their own home – the only difference between online table games and the real thing is that no one’s in the same room and that the game provider administrates the pot.
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While the above industries are forging their future through access and ubiquity, others are investing in new industries entirely; though the ever-growing world of VR comes with an attached up-front cost in the form of new (and sometimes proprietary) hardware, the sphere is rapidly gaining traction and carving a new normal into our technological landscape.
Sophisticated VR technology from the Oculus Rift to Sony’s recently announced PSVR 2 will give users immersion like never before. Video games available to play in VR are unparalleled: horror titles that have players literally looking over their shoulder, while online multiplayer action games literally them you right in the middle of everything.
Technological innovation is something that is experienced by almost every industry, whether as a necessity or as a means of growth. But the above case studies show where technological innovation can revolutionise activities for the end-user: providing new products and experiences, as well as a more fair landscape for accessing those experiences.