The Metropolitan Police Department “passed the victim’s data to Facebook via an online tracking tool.”
Statistics on people using the Metropolitan Police Department’s website to report sex crimes, domestic violence and other crimes have been passed to the Metropolitan Police Department. Facebookis reported.
The information, which includes types of crimes reported and users’ Facebook profile codes, was sent to the social media giants via tracking tools called metapixels used by police websites.
The report said the data was submitted despite an apparently “secure” online form for victims and witnesses to report crimes. Observer.
Embedded tracking tools also track the content you view and click on webpages that link to advice pages about contacting the police, accessing victim services, rape, assault, stalking, fraud, and other crimes. I also sent the details about the button to Facebook.
Former Victims Commissioner Dame Vera Baird told the paper, “You think you’re dealing with a trusted public agency, but you’re actually dealing with Facebook and the brutal world of advertising. I am doing it,” he said.
According to the observer’s analysis, Norfolk and Suffolk Police also shared data about people visiting sensitive web pages.
of Police station The company said it uses the metapixel feature in its recruitment campaign and will remove it from all other pages.
A military spokesperson said, “Pixels have been introduced on the home page of our website and on careers webpages to enable us to serve relevant job advertisements to those who have expressed interest in careers at the Metropolitan Museum of Art. He said.
“Personal data entered by an individual reporting a crime is never shared with third parties.
“The meta pixel was placed on the Metropolitan Museum of Art website in June 2023 in connection with a recruitment marketing campaign. To avoid unnecessary concerns, we have taken steps to remove the pixel from non-recruitment related pages. I have.”
He added, “MPS websites are part of a Single Online Home that uses industry-standard technology to understand the user journey within the website, allowing users to understand difficult-to-navigate places and We can improve our services for
“The technology used to do this will not, under any circumstances, disclose the content of the information entered, nor will it disclose the personal information of individuals using the service.
“For the avoidance of doubt, IP (Internet Protocol) addresses do not identify individuals by name or specific geographic address, and IP addresses are generally not static.
“The analytical data collected is retained by the website operator (police), does not enter the public domain at any stage, and cannot be used by any commercial entity, including providers of analytical and advertising services.
“MPS uses additional services to provide more specific advertising data to individuals interested in applying to the police, for example.
“Again, this data does not identify individuals by name, nor does it share information provided through online forms with third parties.
“We are considering using analytics and advertising features because it is important that the public has trust in our services.”
Norfolk and Suffolk Police Departments and Meta, which owns Facebook, have been reached for comment.
A previous survey by the Observer found that 20 NHS trusts shared personal patient information with Facebook through the use of metapixels, with 17 of those trusts saying they would stop using metapixels.
https://www.standard.co.uk/news/london/met-police-victim-data-facebook-the-observer-suffolk-norfolk-b1094640.html The Metropolitan Police Department “passed the victim’s data to Facebook via an online tracking tool.”